There’s no better way to honor and invite inventors than by inventing something ourselves.
And that’s exactly what we did to promote Maker Faire Europe 2014 in Rome.
And that’s exactly what we did to promote Maker Faire Europe 2014 in Rome.
We had a lot of fun—along with a few headaches—designing and building a bike
capable of sailing across the Mediterranean Sea.
I’ve never been great at math, but I can proudly take credit for the idea of using
the agency’s water tank as floats. That’s about as far as my engineering skills go.
After that, I happily returned to my comfort zone and focused on art direction.
capable of sailing across the Mediterranean Sea.
I’ve never been great at math, but I can proudly take credit for the idea of using
the agency’s water tank as floats. That’s about as far as my engineering skills go.
After that, I happily returned to my comfort zone and focused on art direction.

But we didn’t stop there. Our creative journey led us to imagine even more daring inventions: a futuristic flying robot and rollerblades equipped with fire extinguishers.
While drones are now everywhere—even sold in toy stores for kids—back in 2014, they were something entirely new and challenging, pushing the boundaries of what was possible at the time.
While drones are now everywhere—even sold in toy stores for kids—back in 2014, they were something entirely new and challenging, pushing the boundaries of what was possible at the time.

To showcase our creations in the best possible way, we chose a realistic video style that emphasized the idea of our inventions truly working, blending imagination with authenticity to pay tribute to the inventors who brought their ideas to life at Maker Faire.
